Some Definitions for "Business English"
The various definitions for Business English means different things to different people. For some, Business English focuses on the vocabulary used in the universe of commerce, trade, finance, professions, politics and international relations.
Many people refer to "BE" as the language for commerce topics such as government and corporate policy, programs, functions and procedures. These topics can include employment standards, taxes, and retirement benefits.
For others "BE" refers to the many communication skills used in the workplace, and focuses on the language and skills needed for typical business communication such as multi-media presentations, negotiations, meetings, small talk, socializing, all the written correspondence of emails, letters and report writing.
Some people have expanded the phrase to "BE" Communication. "BE" Communication is any communication used to promote a product, service, or organization; relay information within or outside the business; or deal with public, legal or government issues.
Business English Communication includes a variety of functions: Marketing, Branding, Customer relations, Consumer behaviour, Advertising, Public relations, Media relations, Corporate communication, Community engagement, Research & Measurement, Reputation management, Interpersonal communication, Employee engagement, Online communication, and Event management.
The Business Communication message can be transmitted through various channels of communication, including Internet broadcasts, web-based social networks, meetings, conventions, Print, Radio, Television, Outdoor displays, and Word of mouth.
When looking for Business English one has to understand that for some it is just vocabulary, others have added skill componants, others have included communication topics, methods and formats.
Your definition of business English can also depend on your goals.
Links to Business English Classes and Career Training Programs
Some definitions for Business English
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